FCB - CD Strategies
For this video in First Citizens Bank’s explainer series, the main challenge involved fully understanding the complexities of CD (Certificate of Deposit) strategies to ensure accurate, engaging content. Simultaneously, the video required constant movement to fill gaps in a lengthy voice-over, all while meeting a quick turnaround and adhering to budget constraints. In the end, the final piece met the client’s expectations and communicated key financial insights.
Graphic Designer: Scherry Van Kirk
Content Director: Lisa Chatroop
Editor/Writer: Barbara Clark
Video Director: John Gallagher