HollyFronteir - Innovate HTML Banners

HollyFrontier kicked off its INNOVATE campaign with two key messages around advanced immersion cooling fluids, leveraging highly refined alkanes. My job was to translate an existing video into HTML banner ads, which involved optimizing blinking lights and flashing text for low file weight and performance. We only produced 970x250 sizes, even though it would’ve been more efficient to replicate the approved animations across additional formats for broader reach. Still, it was a fun challenge ensuring everything ran smoothly within strict HTML limits.  

See below the link to the banner ads:

https://preview.adpiler.com/ILLVCI0PRT

(disable adblocker to view the banners)