Lysol - Cold and Flu Campaigns

Every year, Lysol launches a Cold and Flu campaign to spotlight products like disinfectant sprays and wipes. The creative team designed an arc of blue dots that we used  across each banner to guide the viewer’s eye. If I had more time, I would’ve split up and animated each dot separately to make it feel more fluid and dynamic—but the juice wasn’t worth the squeeze on this one, especially working in Adobe Animate. Over the years, we produced four total campaigns, tallying up 300+ HTML banners in various sizes, click-through URLs, and styles, plus LinkedIn ads. The first campaign was actually my first big HTML banner project, and it was such a hit that it paved the way for all these other opportunities. Phil handled the 3D product renders, and I occasionally hopped into Maya myself for quick revisions when needed.  

See below the links to all the banner ads:

https://preview.adpiler.com/DVBNWWEVWF
https://preview.adpiler.com/UZ5WR7LCQU
https://preview.adpiler.com/AWQRDUKVNB

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