Thor - B2C Commercial

Thor was a brand-new client looking for a B2C commercial on Hulu—naturally, we had some fun with the whole “godly” theme. Ray and Butch got busy with strategy and design, building out print and digital ads and a mood board for the video while I tackled the edit and motion graphics. Thor provided plenty of product footage, and I lined up music tracks and stock footage that everyone loved. The commercial performed well on Hulu, boosting brand awareness, and they even used a B2B version for tradeshows, emails, and social channels. Overall, it felt like we channeled some powerful energy to make it stand out.